Innovation never stands still. Yesterday, on November 22, 2025, we at Jong Ma Chemical (JMC) witnessed the next big step in the world of fragrances and aromatic chemicals.
As part of an ever-evolving industry ecosystem, JMC had the privilege of attending an exclusive event hosted by our strategic partner, Intan Chemical Group. The event, titled "New Fragrance Series Launching & Essential Oil Workshop," was more than just a product launch—it was a collaborative hub where creativity met science.
Here are the key highlights from our perspective:
1. Setting New Standards with BenBerg Arome
The main agenda of the day was the unveiling of the newest fragrance collection from BenBerg Arome. For us at JMC, witnessing these latest formulations firsthand provided crucial insights into the direction of future market trends. BenBerg Arome once again proved their expertise in crafting scent profiles that are not only unique but also highly relevant to the current needs of the consumer goods industry.
This new collection opens up even more opportunities for our clients to explore fresher, more character-driven brand identities.
2. Hands-On Experience with Triefta Aroma Nusantara
The session that truly captured everyone's attention was the interactive workshop led by Triefta Aroma Nusantara featuring the MadeByU™ series.
Unlike typical one-way presentations, this session transformed the room into a creative laboratory. We observed the enthusiasm of the participants—ranging from industry practitioners to enthusiasts—as they dove in to mix their own formulations. The lively Q&A sessions and on-the-spot experiments highlighted just how vital technical understanding is in the application of essential oils.
What This Means for Jong Ma Chemical
Our presence at this Intan Chemical Group event reinforces JMC’s commitment to staying at the forefront of innovation. By understanding the products directly from the creators (BenBerg Arome and Triefta), the JMC team is better equipped than ever to provide supply chain solutions and product recommendations that are accurate and valuable for all our customers.
The collaborative energy felt throughout the event on November 22nd was a positive signal. It is proof that our industry is supported by a community fueled by curiosity and a passion for sharing ideas.
A huge thank you to Intan Chemical Group for initiating such an extraordinary event. We are ready to welcome the new inspiration and business opportunities that will grow from this gathering.
Interested in learning more about the availability of the latest BenBerg Arome products at Jong Ma Chemical? Contact our sales team today.